Andrew Simpson playing a Mandolin in Sweden

About Me

I am a designer focused on the way people experience life. Yes, more than websites. I try to create work that is innovative, honest and sustainable.

My current outlet for this is as a visual designer, web developer and consultant. To help me along, I use tools like ethnography, testing and prototyping, web standards, simplicity, and what my mother tells me is a rapier wit.

In June, I finished my Masters in Interaction Design at Malmö University in Sweden, and I'm now living and working out of my studio in Toronto, Canada. Business is currently freelance with an international list of clients working to create things that I love.

In 2006 I co-founded Weeza Collective as an international alliance of designers and friends. It's changing quite quickly, evolving into a kind of multi headed hydra.

Kiva.org is amazing, and I try to help.

If you'd like to see what I'm up to, there might be a hint on my Flickr. If you'd like to see what I'm reading these days, check out del.icio.us, or more comprehensively, poke through my daily readings list.

I made a mixtape for you. Apparently my taste in music is like this:

Friends

Iteration

It used to go like this, in 2003

The current design has its roots in 2005